THE NORTH FACE X GUCCI SEASON 1

A collaboration connecting two brands with similar history and values in celebration of the spirit of exploration.

We told the story of our Chapter 1 (1968-1979) Icons for the first time with Gucci. The collection included stitch for stitch reissues and new silhouettes. Branding, color, print, graphics, and lookbook were all directly inspired by The North Face’s Chapter 1 history.

Concept and design with Gucci.

Spring 2021.

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The North Face Gucci David Whetstone Design 1
The North Face Gucci David Whetstone Design
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The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
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The North Face Gucci David Whetstone Design
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The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
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The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
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The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design
The North Face Gucci David Whetstone Design